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How to Improve Conversion Rates Thanks to Reputation Management

April 28 2021 | Florentin


Modified on 28/04/21 | 2 minutes read


Digitalization

If you have been consistently reading our blog (if you haven’t, please help us understand how we can make our content more relevant to you πŸ™) you should be convinced by now that managing your virtual presence and taking care of your online reputation is essential in a β€œnear me” world.

How to Improve Conversion Rates Thanks to Reputation Management

Need more evidence? Don’t take our word for it! Read what local experts Uberall have to say after analysing the Google My Business profiles of 64,000 business locations  πŸ‡ΊπŸ‡ΈπŸ‡¬πŸ‡§πŸ‡©πŸ‡ͺπŸ‡«πŸ‡·

If your brand is looking to massively impact its overall conversion rates, we extracted for you some key findings.

 

What turns consumers into customers?

 

πŸ‘‰ A review-star rating increase of only .1 could create a rise in foot traffic by 25%

πŸ‘‰ A star ratings increase from 3.7 to 4.4 can increase an enterprise location’s conversion rates by 80% and global brands by 120%

πŸ‘‰ Businesses with 4 stars convert more than any other star rating and enterprise businesses and global brands start to outperform SMBs around the 4.4-star rating mark.

πŸ‘‰ When enterprise locations reply to at least 32% of reviews they achieve 80% higher conversion rates than businesses that reply to 10% of reviews

πŸ‘‰ A 30% reply rate is the benchmark for conversion growth to outstrip your competitors

 

What's next? Take action and boost efficiency! 

 

Create workflows between Agendize and Uberall! 

πŸš€ Start by publishing an Agendize scheduling link onto each of your Google My Business listings from your Uberall dashboard 

Agendize Uberall Tutorial

 

πŸš€ In a matter of minutes and without a single line of code, Zapier allows you to automatically send info between Agendize and Uberall. "You can customize your email or SMS template to collect client feedback in Google My Business after each appointment. But integrating your Uberall account with Agendize via Zapier can also help you automate the responses!" recommends Julien Pauthier (Director of Professional Services @Agendize)


Uberall

 

πŸ‘‹ Need help launching customer experiences at scale? We are looking forward to learning about your project 

Request Demo

 

This article was written by
Florentin